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Insuresupermarket brings attention to “sleepy insurers”

June 22, 2006

Price comparison site insuresupermarket.com has commented on a recent report issued by Defaqto, saying that it was further evidence of the “sleepy insurers” in the market that have fallen behind the modern world.

Richard Mason of the information site points out that many consumers are frustrated by old-fashioned insurance companies that seem to be operating “in a time warp”.

Most consumers are interested in cheap prices, high levels of service and good cover, Mr Mason claims, bringing attention to certain companies which insist that possessions with a high value are individually itemised.

It is also often the case in modern life that the cover that companies offer is too low, with some organisations offering packages of £2,000 per item.

Many customers wishing to take out insurance, however, may own individual items, such as plasma screen televisions, which are worth more than that alone.

“My advice is that while price is a factor to consider, it is vital that you check you have enough cover,” said Mr Mason.

“The internet gives us the ability to view the policy summary of each insurer easily and therefore to quickly compare the cover provided.”

According to insuresupermarket, the insurer that uses the modern tool of the internet to their advantage will see the dividends, with “bucket loads” of new custom.

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